Course Outline

Course Outline

Note:

--- Dates and assignments may be subject to change. Please bring assigned text to class.

--- Readings should be done prior to the date assigned.

WEEK 1:       6/11     (T):      Introduction

                        6/13     (Th):    Mass Communication (Chap 1), 

Media Effects and Research (Chap 15)

           

WEEK 2:       6/18     (T):       Advertising (Chap 11)

                        6/20     (Th):     Public Relations (Chap 12)    Journal #1 (Advertising)

WEEK 3:       6/25     (T):      Internet (Chap 2)

6/27     (Th):    Books (Chap 10)                     Journal #2 (PR)        

WEEK 4:       7/2       (T):      Newspapers (Chap 8)             Journal #3 (Internet)           

7/4       (Th):    No Class: Independence Day

WEEK 5:       7/9       (T):      Magazines (Chap 9)                Journal #4 (Books)

                        7/11     (Th):    Radio (Chap 5)                        Journal #5 (Newspapers)

WEEK 6:       7/16     (T):      NO CLASS: Magazine Assignment           

7/18     (Th):    Journalism (Chap 14)              Journal #6 (Magazines)

WEEK 7:       7/23     (T):      Movies (Chap 7)                     Journal #7 (Radio)    
                        7/25     (Th):    TV and Cable (Chap 6)            Journal #8 (Journalism)

WEEK 8:       7/30     (T):      Music (Chap 4)                       Journal #9 (Movies)

8/1       (Th):    Digital Gaming (Chap 3)         Journal #10 (TV & Cable)

WEEK 9:       8/6       (T):      Media Economics (Chap 13)   Journal #11 (Music)

                        8/8       (Th):    Final Project Class  Journal #12 (Gaming)

WEEK 10:     8/13     (T):      Final Exam and Course Project Deadline