Course Outline
Course Outline Note: --- Dates and assignments may be subject to change. Please bring assigned text to class. --- Readings should be done prior to the date assigned. WEEK 1: 6/11 (T): Introduction 6/13 (Th): Mass Communication (Chap 1), Media Effects and Research (Chap 15) WEEK 2: 6/18 (T): Advertising (Chap 11) 6/20 (Th): Public Relations (Chap 12) ...